Blog

Nutcracker Marketing

The Ballet Company of East County has been producing a successful Nutcracker for the past 10 years.  In that time we have tried many different internal and external marketing techniques; the expected ones like newspaper articles, local parades, farmers markets, flyers and posters, but we really like to think outside the box and come up […]

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And Don’t Raise a Bully Either

Bullying is an issue. We seem to be living in a narcissistic society where no one is considering the harm their actions maybe causing other people. The worst part of all is now bullies can torture others from the comfort of their homes. Twitter, Instagram and Facebook have become a feeding ground for cowards; a […]

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Gender Bias

Gender bias is alive and well. As a dance teacher I see it on a regular basis and it may not be in the way you would expect.    So often, mom walks into the dance studio to sign Sally up for dance lesson with brother in tow. I ask if brother will be taking […]

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For The Love Of Dance

East County Performing Arts Center has successful competition team of close to 100 kids. It hasn’t always been this way. Our dancers and teachers have really worked hard to advance, grow and be innovative. In the early days, of high silvers, it was easy to stay focused on attitude, energy and fun. As I have […]

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A letter to Competitive Dance Parents

Dear Dance Parents, Being a dance parent is hard. It is hard to really trust someone else with your child’s growth. It is hard to trust that another person has your child’s best interest in mind and at heart. It is especially hard to keep that in mind when, maybe, your child is not placed […]

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Dance Moms

Many times I have walked through the studio and I hear everyone talking about the show Dance Moms!  I too am obsessed with the show!  Last year I was asked to audition for the next season of the show.  My first thought was NO WAY!  But then I talked with the casting director and he told […]

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